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    Tobi

2021 CUSTOMER CHOICE AWARD

Ratings On Other Platforms

Trustpilot
3.2 / 5
Reviews.io
4.3 / 5
Corporate Values

Overview

Tobi has a consumer rating of 4.13 stars from 5,023 reviews indicating that most customers are generally satisfied with their purchases. Consumers satisfied with Tobi most frequently mention free shipping, great prices and cute clothes.Tobi ranks 32nd among Women's Clothing sites.

  • Service
    124
  • Value
    138
  • Shipping
    140
  • Quality
    319

This company does not typically respond to reviews

Positive reviews (last 12 months): 81.1%
Positive
618
Neutral
70
Negative
74
View ratings trends
21
See all photos

What reviewers want you to know

Positive highlights

Critical highlights

  • I am astonished at the horrible customer service provided by Tobi.
  • I hate that you can only get refunded through store credit.
  • Weather it is stated in your return policy or not, it is a poor business practice.
How would you rate Tobi?
Top Positive Review

“I had an incredible customer experience”

Edith L.
2/25/21

I had an incredible customer experience. Customer service were so helpful and replied rapidly. They went over and beyond what I thought they would and I was finally able to purchase a dress which was out of stock. Thank you. I cannot wait to try on the dress when it arrives and have had a great and reliable first experience buying from this shop for the first time. I will definitely be back for future purchases.

See positive reviews
Top Critical Review

“Scam”

G L.
1/14/21

Waiting for a month and the shipment is shown delivered, I contacted the customer service, they said it's delivery company's problem. And just lose my US$70. It's my first time trying to buy from this company. And will not recommend anything from them in the future. Stay away from TOBI

See critical reviews

Reviews (5,023)

Rating

Timeframe

Other

Reviews that mention popular keywords

customer service (216) store credit (116) return policy (42) phone number (29) time shopping (13)
edithl39
1 review
0 helpful votes
February 25th, 2021
Verified site experience

I had an incredible customer experience. Customer service were so helpful and replied rapidly. They went over and beyond what I thought they would and I was finally able to purchase a dress which was out of stock.

Thank you. I cannot wait to try on the dress when it arrives and have had a great and reliable first experience buying from this shop for the first time. I will definitely be back for future purchases.

Reason I chose this business:

Customer service were so helpful, kind and patient with me and I am over the moon that I have good the PERFECT dress for my sister's wedding.

Reason I chose this product:

I saw a dress that I loved on Pinterest and it led me to TOBI.

thephoenixperimentd
1 review
0 helpful votes
August 14th, 2021
Verified purchase

Super straightforward, thanks! I needed a navy, form fitting, ankle-length bridesmaid dress for a wedding and this looked perfect! Unfortunately, the dress I received was missing part of its rear clasp so I was unable to wear it for the ceremony. Additionally, the seam on the rear was uneven and bunching so I will need to get it altered. Overall, service was seamless and delivery was quick! Highly recommend.

Quality
kimberlyt494
1 review
2 helpful votes
January 31st, 2021
Verified site experience

I really enjoyed it! I absolutely adore all of your dresses! I've been scouring the internet for weeks searching for the perfect dress for my upcoming birthday dinner date with my husband. I hadn't found anything that wowed me until I visited your site. From there my only trouble was deciding which dresses to buy! Thank you so much for making my shopping experience so pleasant!

Reason I chose this business:

I noticed a few Pinterest pins of yours and I really liked what I saw, so I decided to give your shop a visit. I was NOT disappointed!

Reason I chose this product:

The three dresses I chose today were exactly what I was looking for. They fit my personal style perfectly. They very closely resembled what I had envisioned as my ideal choice.

nyasiat1
1 review
0 helpful votes
August 18th, 2021
Verified purchase

Tobi was a great online shopping experience. They had valid security checks and I do appreciate the time the developers took to set that up. Thank you for my wonderful birthday dress and that free leave-in conditioner! <3

Reason I chose this product:

I chose it for my 18th birthday coming up

Service
Quality
jocelenec
1 review
0 helpful votes
March 21st, 2021
Verified site experience

I like the clothes that I buy from this site, but I do think you need to improve on your return & exchange experiences for customer. I remember returning an item in April of 2019 and not receiving a refund until 2020. However, I love the quality of the clothes, so that's why I continue to buy your clothes (would have to be more cautious of what item to buy so I don't risk running into this issue again).

Reason I chose this business:

The dress is cute.

Reason I chose this product:

I need to a dress for graduation

tinam897
1 review
1 helpful vote
April 29th, 2021
Verified site experience

Price is amazing! Have never ordered from here before so i look forward to seeing my product and also how quickly it gets here :)

Reason I chose this business:

Looking for a Tshirt dress!

Reason I chose this product:

Great price!

asadeh
1 review
0 helpful votes
July 26th, 2021
Verified purchase

My dress came pretty quickly. Only concern is that I didn't not receive a tracking number or any updates when my order was being delivered. The dress just appeared at my door with no heads up. I'm grateful it shipped in one piece but I would have liked to be updated about my shipping process.

Reason I chose this business:

Your clothes are good quality!

Reason I chose this product:

I needed a dress for a special occasion.

Quality
sierrac62
1 review
0 helpful votes
July 15th, 2021
Verified site experience

Was very great! I didn't have any technical difficult at all. Everything on the site loads well. My overall experience was easy breezy! Love it!

Reason I chose this business:

Found you guys on Pinterest and have fallen head over heels for all of your supper cute pieces!

Reason I chose this product:

Your products were very beautiful. Your site represented realistic examples of how my body is shaped. I was able to find my size very easily because of this. Was also super excited that you all carry size 7 in jeans! My size exactly

adilener3
1 review
1 helpful vote
May 29th, 2020
Verified site experience

Love Tobi! It's always so easy to look for certain dresses and they filter pretty good based on color or type of dress.

Reason I chose this business:

When I first met my fiancé I was wearing a Tobi dress, I thought it was only right to take my engagement pictures with a Tobi dress!

Reason I chose this product:

I have an engagement photo shoot

sakuras2
1 review
0 helpful votes
March 29th, 2020
Verified site experience

This whole quarantine thing is not good for my wallet. Shopping experience was great! Wish you had paypal express checkout tho.

Reason I chose this business:

Saw a fb ad for 60% off loungewear.

Reason I chose this product:

Birthday gift to myself.

keishac24
1 review
0 helpful votes
July 16th, 2020
Verified site experience

Great! Wish I had free shipping despite my amount spent bit it's fine just happy to place my 1st time order

Reason I chose this business:

It’s about time

Reason I chose this product:

Just trying out some dresses on sale want to see how their clothes fit

kylen114
2 reviews
0 helpful votes
May 26th, 2021

Friendly and careful with my stuff. They did an excellent job which I never imagined. I highly recommend their service!

Products used:
Jacket

Service
Value
Shipping
Returns
Quality
mariar862
1 review
0 helpful votes
May 22nd, 2020
Verified site experience

Quick and easy! I really loved how things are categorized. I was looking for midi and maxi dresses and I was surprised to see how things were categorized within the midi and maxi dresses! It was so much easier for me to find what I wanted. Especially when I was looking for lounge clothing, I was able to find long tees right away without having to browse 8+ pages. I LOVE how easy it is to shop on your site!

Reason I chose this business:

I needed some new dresses for my postpartum pregnancy body!

Reason I chose this product:

I needed some casual, loose fitting staples in my closet to accommodate my new body <3

staceya74
2 reviews
0 helpful votes
April 8th, 2020
Verified site experience

Your *******@tobi.com was very helpful in explaining what I needed to do to get my store credit. Thank you!

Reason I chose this business:

My daughter likes it.

Reason I chose this product:

My daughter liked them.

nopeg1
1 review
0 helpful votes
September 14th, 2021
Verified purchase

Nice clothes, but really ill fitting. It was final sale, so I feel like I just wasted a lot of money.

Reason I chose this business:

Attractive looking clothes advertised on Instagram.

Reason I chose this product:

They looked attractive in the pictures.

Quality
isabellas64
1 review
0 helpful votes
October 15th, 2020
Verified purchase

Everything was so easy and the dress came on time and fitted well! Definitely going to shop here again

jh953
1 review
0 helpful votes
November 29th, 2020
Verified site experience

Totally cute tops and dresses for a great price, Sales prices are awesome. Will continue to shop online :)

prarthanap1
1 review
0 helpful votes
August 11th, 2020
Verified site experience

Instead of store returns please return the funds. It would be easy buying more stuff without being skeptical about losing money for the unfitting dresses. Store credits can be used only if you like the items I don't know how long will that take.

Reason I chose this business:

I liked a particular dress.

Reason I chose this product:

Needed for a party

martym164
1 review
0 helpful votes
May 6th, 2021
Verified purchase

So pleased the dress I ordered for my daughter was delivered so quickly. It's lovely and true to size.

Reason I chose this business:

My daughter found Tobi through social media

Reason I chose this product:

The style and price were appealing.

Quality
jmg8
1 review
0 helpful votes
August 17th, 2021
Verified site experience

Good so far. Can't wait to see if I will have a better experience than the last time with the shipping

Reason I chose this business:

For my daughter

avonleep
1 review
0 helpful votes
February 8th, 2020
Verified site experience

Great site, great products, awesome sales! Everything looks like fantastic quality too! So happy I stumbled upon this brand.

Reason I chose this business:

Came up on Google when looking for vacation club dresses

Reason I chose this product:

Great sale, cute style, looks to be fantastic quality

hollyl99
1 review
0 helpful votes
January 18th, 2020
Verified site experience

Quick and easy, gave great suggestions while I was shopping. Very well formatted website, would definitely shop here again.

Reason I chose this business:

No other stores had inexpensive, cute dresses. I needed a dress to go to a family event and this store was suggested to me by a friend. I'm glad she did, I found exactly what I was looking for.

Reason I chose this product:

I needed a modest, cute dress to go to a family event and the dress I bought checked off everything I was looking for. Thank you for being such a great company!

nikkis169
1 review
0 helpful votes
June 7th, 2020
Verified site experience

Love your clothing line! I wish you had the option to get an email alert for when oos items come back in, I would totally buy half of the things here

Reason I chose this business:

Love your clothing style

sarae148
1 review
0 helpful votes
March 14th, 2021
Verified site experience

Great experience so far. Fantastic selection in very flattering cuts. Cant wait to try them on in person.

carolynng
1 review
0 helpful votes
March 19th, 2021
Verified site experience

I love Tobi, so sophisticated! But honestly would love to know when things become back in stock :(

Reason I chose this business:

Looks classy

Reason I chose this product:

Looks authentic and original

Q&A (68)

Answer:

I live in New Zealand and wasn't charged anything for taxes for my order!

By Lucy R.
See more answers (6)
Answer:

Contact customer service and tell them, this happened to me before using a few other websites and they told me to place the order anyway and gave me a refund for the items that were overcharged. Pretty annoying when you have a 50% off code to use and they mess it up!

By Lucy R.
See more answers (2)
Answer:

With your best interest in mind, I would advise that you return in separate packages with labels from each order and watch it closely from beginning to end of the return so it doesn't slip through the cracks. Get a tracking number for each also.

By Linda K.
See more answers (2)
Answer:

Anywhere from 2-4 weeks depending on customs. We always try to ship within 2 days.

By Diana B.
Answer:

Please let me know what your question is. We have been trying to adjust the sitejabber setting.

By Diana B.
Answer:

Thank you, please let me know if you need any assistance.

By Diana B.
Answer:

Our international shipping goes through asendia, we quote 2-4 wks, because of customs. It could come sooner.

By Diana B.
Answer:

You should definitely use a measuring tape and measure your bust, hips, etc. Then compare to the size chart! :) I did that and ordered a large in everything and it fits perfect for me!

By Monica G.
Answer:

I live in the Bay Area outside of their SF headquarters so I've rec'd my items with in 3-4 days typically.

By Liz G.
See more answers (2)
Answer:

Well I ordered my item 26 days ago and it still hasnt arrived...

By Esme o.

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Posting guidelines
Typical questions asked:
  • How long does shipping take?
  • What is the return policy?
  • Where is the company located?

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About the business

Tobi is a "members only" online fashion boutique that sells a full range of discounted women's clothing: dresses, handbags, leggings, denim, and so on. Tobi is based near San Francisco, California.

Company Representative

kennethc284
Kenneth C.
Typically does not respond to reviews

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4.1
5,095 reviews
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